Sandeep Kelvadi is the founder of Thrivemattic, an AI-native marketing agency helping higher education institutions and B2B companies rethink how their audiences search, discover, and decide. He has built AI-powered tools for SEO analysis, competitor intelligence, and content optimization, and used AI to conduct a marketing research study across 194 private universities in India to assess their digital readiness.
Previously, Sandeep co-founded Pixelmattic, a WordPress agency where he led marketing, growing the brand through content strategy, long-form guides, and SEO-driven lead generation. He writes about AI’s impact on search behavior and marketing systems. He also maintains the Marketing Skills Directory, a curated collection of 200+ skills, MCPs, and AI-powered tools for marketers.
Outside of work, Sandeep is a photography enthusiast documenting street scenes and landscapes during his travels.
He is based in Bengaluru, India.