News publishers are navigating a complex digital world where balancing innovation with practical, scalable solutions is key to staying competitive.

In this session, we’ll explore how Are Media, one of Australia’s largest publishing groups, partnered with XWP to make strategic business and technical choices by leveraging WordPress to rebuild their digital ecosystem, previously on Umbraco.

Join Stéphane Boisvert, XWP CTO, as he takes you behind the scenes of how Are Media transitioned their vast network of legacy sites to a modern, scalable WordPress-based enterprise platform.

You’ll discover:

• The decision-making process behind choosing WordPress for large-scale digital publishing.
• Key benefits of WordPress that empower editorial teams to create, manage, and syndicate content across multiple brands efficiently.
• How a centralized design system and enterprise platform enhanced Are Media’s user experience, SEO, and ad performance.
• Real-world insights on overcoming challenges such as content migration from legacy systems, maintaining brand identity across sites, and ensuring platform scalability for future growth.

If you’re looking to learn how WordPress can simplify complex content management, boost efficiency across multiple sites, and provide a scalable foundation for future growth in the enterprise publishing space, this session is for you!